SEO tools provide statistics and notifications regarding your website’s general health. They help you identify opportunities and flaws that may hinder your ability to rank and gain visibility in the SERPs.

SEO (search engine optimization) is more crucial than ever before.

New developments (for example, the rise of voice search and the machine learning revolution) indicate that if you want to be competitive today, you must boost your SEO game.

What Exactly Are SEO Tools?

SEO tools provide statistics and warnings regarding your website’s general health and success.

They assist in identifying areas of opportunity as well as limitations or concerns that may be impeding your ability to rank and acquire awareness in the SERPs.

SEO tools, like actual tools, each serve a specialized purpose.

There are SEO tools available to assist you with:

  • Analytics.
  • Keyword Research.
  • Links.
  • Local SEO.
  • Mobile SEO.
  • On-page SEO.
  • Research.
  • Rank Checking.
  • Site speed.
  • WordPress SEO.

SEO tools are quite beneficial, but you must understand how to utilize them in order to get the most out of them.There are even a few toolkits that can assist you in more than the areas we just listed, providing you with a more comprehensive view of your SEO performance.

Do You Require SEO Tools?

Yes, in a nutshell. Consider attempting to make a table using only your hands. You’d never get very far, would you? No. You will require instruments such as saws, measuring tapes, drills, and screwdrivers, to name a few.

You can only get so far with your hands if you want to design a website.

You can build a website, but you won’t know what you’re doing until you have the right tools.

How many people visit your website.
Whether or whether traffic has decreased dramatically.
If you find any HTML mistakes, please let us know.
The number of links you have.
What keywords could you use to attract more visitors?
And much, much more.

Also Read: A Quick Guide to Yahoo! SEO

LATEST SEO TOOLS AND SOFTWARES(Updated 2022)
Competitive Analysis Tools
Analytics SEO
http://www.analyticsseo.com

Twitter Counter
http://twittercounter.com

Rival IQ

Home

SEMRush
http://www.semrush.com

Social Crawlytics

Social Crawlytics: Review the Best Online Courses

Traffic Travis
http://www.traffictravis.com

SERPmetrics
http://serpmetrics.com/flux

Axandra SEO Tools

free-seo-tool

Positionly
https://positionly.com

BuiltWith
http://builtwith.com

Alexa
http://alexa.com

SimilarWeb
http://www.similarweb.com

Keyword Ranking Tools
STAT Search Analytics

http://getstat.com

Clicky
http://clicky.com

Free Keyword Rank Checker
https://serps.com/tools/rank_checker

SEscout
http://sescout.com

Serpfox
http://serpfox.com

Keyword Density Tool
http://www.zippy.co.uk/keyworddensity

SpyFu
http://www.spyfu.com

Rage Software’s SERank
http://www.ragesw.com/products/search-engine-rank.html

WebPosition Reporter
http://www.webposition.com/products/reporter/default.htm

Piwik
http://piwik.org

Authority Labs
http://authoritylabs.com

Bright Edge
http://www.brightedge.com

UpCity

UpCity Home

Panguin Tool 2.0
http://www.barracuda-digital.co.uk/panguin-tool

YouTube Analytics
https://www.youtube.com/analytics

Microsite Masters
http://www.micrositemasters.com

SEO Rank Monitor

Home

Keyword Research Tools
Term Explorer
http://termexplorer.com/Public

Trellian’s Keyword Discovery
http://www.keyworddiscovery.com

Market Samurai
http://www.marketsamurai.com

Long Tail Pro

The Best Keyword Research Tool for Long Tail Keywords

nTopic
http://www.ntopic.org

Live Keyword Analysis
http://www.live-keyword-analysis.com

Google Adwords
http://www.google.com/adwords

Google Keyword Planner
https://adwords.google.com/ko/KeywordPlanner

Google Correlate
http://www.google.com/trends/correlate

Google Trends
http://www.google.com/trends/

Bing Keyword Research
http://www.bing.com/toolbox/keywords

HitTail
http://www.hittail.com

KeywordSpy
http://www.keywordspy.com

Ubersuggest
http://ubersuggest.org

WordTracker
http://wordtracker.com

Search Latte
http://searchlatte.com

YouTube Keyword Tool
https://www.youtube.com/keyword_tool

Colibri IO
https://colibri.io

Wordpot.com
http://www.wordpot.com

Kgen
https://addons.mozilla.org/en-US/firefox/addon/kgen

Soovle
http://www.soovle.com

Wordstream

Free Keyword Tools & Resources

Keyword Eye
http://www.keywordeye.com

Link Building
DropMyLink
http://dropmylink.com

Domain Hunter Plus
http://domainhunterplus.com

Link Prospector
http://linkprospector.citationlabs.com

Advanced Link Manager
http://www.advancedlinkmanager.com

Advanced Web Ranking
http://www.advancedwebranking.com

Rank Tracker
http://www.link-assistant.com/rank-tracker

Buzzstream
http://www.buzzstream.com

Ontolo
http://www.ontolo.com

Link Nabber
http://www.linknabber.com

Triberr
http://www.triberr.com

Blekko
https://www.blekko.com

Shared Count
http://www.sharedcount.com

Link Research Tools
Linktrackr
http://ww3.linktrackr.com

Outreachr
http://www.outreachr.com

Link Detective
http://linkdetective.com

Fresh Link Finder
http://freshlinkfinder.com

Netcomber
http://netcomber.com

Inspyder
http://www.inspyder.com/products/BacklinkMonitor

SEnukeXCr
http://www.senuke.com/xcr

Remove’em
http://www.removeem.com/ratios.php

SimilarSites
http://www.similarsites.com

Monitor Backlinks
https://monitorbacklinks.com/seo-tools/free-backlink-checker

Cognitive SEO
http://cognitiveseo.com

Scraper
https://chrome.google.com/webstore/detail/scraper/mbigbapnjcgaffohmbkdlecaccepngjd?hl=en

SEOgadget Extension for Excel
http://seogadget.com/tools/seogadget-for-excel

Site Explorer
http://siteexplorer.info

LinkRisk
http://linkrisk.com

WebMeUp
http://webmeup.com/tools/backlinks.html

LinkFool
http://www.linkfool.com

seoClarity
http://www.seoclarity.net/features/safe-link-building

Ahrefs.com
http://ahrefs.com

Clickmeter
http://www.clickmeter.com

Google Analyticator

Google Analyticator

Link Research Tools
http://www.linkresearchtools.com

Local SEO Software 
Yoast Local SEO plug-in
http://yoast.com/wordpress/local-seo

GeoRanker
https://www.georanker.com

5minutesite.com
http://www.5minutesite.com/local_keywords.php

Local Keyword Tool

Local Keyword Research Tool

Neustar Localeze
http://www.neustarlocaleze.biz/directory/index.aspx

Whitespark
http://www.whitespark.ca/tools

Yext
http://www.yext.com

BrightLocal
http://www.brightlocal.com/seo-tools

PlacesScout
https://www.placesscout.com

Local Search Resource Tool
http://www.51blocks.com/online-marketing-tools/google-local-toolbox

Google Places for Business Category Tool
http://blumenthals.com/Google_LBC_Categories

Mobile SEO Software Tools
bMobilized
http://bmobilized.com

Duda Mobile
http://www.dudamobile.com/dudaone-beta

mAnalytics
https://play.google.com/store/apps/details?id=com.mugitek.analytics

SEO – SiteRank Lite
https://play.google.com/store/apps/details?id=org.xil3.siterank

Woopra
https://itunes.apple.com/us/app/woopra/id386311545?mt=8

iAnalytics
http://koheisoftware.blogspot.com/p/ianalytics-for-iphone.html

Analytics Tiles App
http://www.analyticstilesapp.com

Flurry
http://www.flurry.com

WebRank SEO
https://play.google.com/store/apps/details?id=com.probcomp.webrankstats

SEO SERP APP
https://play.google.com/store/apps/details?id=pl.droidsonroids.seoserp

LinkJuice
http://www.linkjuiceapp.com

SEO watcher
https://play.google.com/store/apps/details?id=ru.mcsar.seowatcher

SEO & Link Analyzer
https://play.google.com/store/apps/details?id=com.searchmetrics.analyzer

OnSite Audits Tools
Basic SEO Pack

Basic SEO Pack

Screaming Frog

Screaming Frog SEO Spider

IIS Search Engine Optimization Toolkit
http://www.iis.net/downloads/microsoft/search-engine-optimization-toolkit

Mint
http://haveamint.com

Internet Marketing Ninjas SEO Tools
http://www.internetmarketingninjas.com/tools

Microdata Generator

Microdata Generator

Link Nabber
http://www.linknabber.com

SEO Browser
http://www.seo-browser.com

Xenu’s Link Sleuth
http://home.snafu.de/tilman/xenulink.html

Google Webmaster
http://www.google.com/webmasters

Bing Webmaster Tools
http://www.bing.com/toolbox/webmaster

Bing SEO Analyzer
http://www.bing.com/toolbox/seo-analyzer

SEOquake
http://www.seoquake.com

Majestic SEO
http://www.majesticseo.com

XML-Sitemaps.com
http://www.xml-sitemaps.com

Pingdom Website Speed Test
http://tools.pingdom.com/fpt

Copyscape
http://copyscape.com

Check My Links
https://chrome.google.com/webstore/detail/check-my-links/ojkcdipcgfaekbeaelaapakgnjflfglf?hl=en-GB

Web Developer
https://chrome.google.com/webstore/detail/web-developer/bfbameneiokkgbdmiekhjnmfkcnldhhm?hl=en

Web Page Analyzer
http://www.websiteoptimization.com/services/analyze

CloudFlare
https://www.cloudflare.com

feedthebot.com
http://www.feedthebot.com

XML Sitemap Inspector
http://sitemapinspector.com

SeoSiteCheckup
http://seositecheckup.com/tools

Markup Validation Service
http://validator.w3.org

SEO Friendly Images – WordPress Plugin

SEO Friendly Images

SEO Ultimate – WordPress Plugin

SEO Ultimate

GTmetrix
http://gtmetrix.com

Firebug
https://getfirebug.com

SearchStatus
http://www.quirk.biz/searchstatus

WebConfs Similar Page Checker
http://www.webconfs.com/similar-page-checker.php

TextCleanr
http://www.textcleanr.com

Wistia
http://wistia.com

StatCounter
http://statcounter.com

Robot.txt Checker
http://www.frobee.com/robots-txt-check

Browseo
http://www.browseo.net

Annie Cushing’s Audit Checklist
https://docs.google.com/spreadsheet/ccc?key=0AlgVNSddFpwxdEJrZmpQaFpQZFVTUHVLZ0psWjVNeUE#gid=7

GA Checker
http://www.gachecker.com

Google Sitemap Plugin

Sitemap by BestWebSoft – WordPress XML Site Map Page Generator Plugin

WordLift
http://wordlift.it

PageSpeed Insights
http://developers.google.com/speed/pagespeed/insights

Redirect Checker
http://www.ragepank.com/redirect-check

mobiReady
http://ready.mobi/launch.jsp?locale=en_EN

SEO Doctor – Browser Addon
https://addons.mozilla.org/en-US/firefox/addon/seo-doctor

Rob Hammond’s SEO Crawler
http://robhammond.co/tools/seo-crawler

SEO Crawler
http://seocrawler.co

Headspace2

HeadSpace2 SEO

Seorch On-Page SEO Tool
http://www.seorch.eu

SEO Report Card
W3Optimiser
http://www.w3optimizer.com

SEOTools
http://nielsbosma.se/projects/seotools

My Site Auditor
http://mysiteauditor.com

UpCity SEO Report Card
http://upcity.com/free-tools/seo-report-card

UpCity Local SEO Report Card
http://upcity.com/free-tools/local-seo-report-card

Hubspot Marketing Grader
http://marketing.grader.com

WooRank
http://www.woorank.com

Pear Analytics
http://analyzer.pearanalytics.com

The Reaction Engine
http://www.reactionengine.com

Nibbler
http://nibbler.silktide.com

SEO Robotics
http://www.seorobotics.org

CrawlerFX
http://www.webpagefx.com/seo-tools/crawlerfx

SEO Scheduler
http://www.seoscheduler.com/

WebPageTest
http://www.webpagetest.org/

Juxseo
http://www.juxseo.com/

SEOptimer
http://www.seoptimer.com/

Acquia SEO Grader Tool
http://www.acquia.com/products-services/acquia-network/cloud-services/seo-grader

SEOMastering.com’s SEO Audit
http://www.seomastering.com

SEO Suites 
SEO Book
http://tools.seobook.com

Web SEO Analytics
http://webseoanalytics.com

RowFeeder
https://rowfeeder.com/

GinzaMetrics
http://www.ginzametrics.com

SyCara
http://www.sycara.com

SEOCombine
http://seocombine.com

Conductor
http://www.conductor.com

WP Social SEO Booster

WP Social SEO Booster – Knowledge Graph Social Signals SEO

Whoosh Traffic
http://whooshtraffic.com

SECockpit
http://swissmademarketing.com/secockpit

SEER’s SEO Toolbox
http://www.seerinteractive.com/seo-toolbox

Searchmetrics.com

Homepage

DeepCrawl
http://deepcrawl.co.uk

RankAbove
http://www.rankabove.com

GoingUp
https://www.goingup.com/optimizer

WebCEO
http://www.webceo.com

Squirrly – WordPress Plugin
http://www.squirrly.co

Raven SEO Tools
http://raventools.com/marketing-tools/seo-software

Rio SEO
http://www.rioseo.com/#fbid=eV09GunaCH8

SERP Scan
http://serpscan.com

MOZ
http://moz.com/tools

gShift Labs
http://www.gshiftlabs.com

Boostability

Home

Scribe
http://scribecontent.com

SEOpressor – WP Plugin

SEOPressor Connect – WordPress SEO Plugin

WebToolHub
http://www.webtoolhub.com

RankRanger
http://www.rankranger.com/seo-tools

My SEO Tool
http://www.myseotool.com

Zazzle Tools
http://www.zazzlemedia.co.uk/tools

Unique SEO Tools
http://www.uniqueseotools.com

Linkdex
http://www.linkdex.com

Quantcast

Home

Compete
https://www.compete.com

Cuutio
http://www.cuutio.com

Apex Pacific
http://www.apexpacific.com

SEO PowerSuite
http://www.seopowersuite.com/download.html

iBusiness Promoter

iBusinessPromoter – SEO software

Good Keywords
http://www.goodkeywords.com

UpCity

UpCity Home